Ep 1
40 Min
F&B
iD Fresh Foods | Branding, Strategy, and the F&B Industry
Guest:
Rahul Gandhi, Chief Marketing Officer
Ep 1
40 Min
F&B
iD Fresh Foods | Branding, Strategy, and the F&B Industry
Guest:
Rahul Gandhi, Chief Marketing Officer
Ep 1
40 Min
F&B
iD Fresh Foods | Branding, Strategy, and the F&B Industry
Rahul Gandhi, Chief Marketing Officer
In a world of start-ups where innovation takes the limelight, category creating start-ups have caused an uproar. And as fascinating and thrilling as they are, they are riddled with challenges fit just for the strongest to take on. One such category creator is iD Fresh, one of the largest Indian fresh food companies, who has been on a war footing to organise an inordinately unorganised fresh food market consisting of Indian breads and batters.
In the pilot episode of 'The Teaser', we host Mr Rahul Gandhi, Chief Marketing Officer of iD Fresh. Rahul’s stellar career spans the much-coveted IIM-Kozhikode, and over a decade at ITC before changing gears and leading Marketing at iD Fresh. Since he has taken over the reins, he has revolutionised marketing at iD and has led a fast-paced growth for the company from the front.
If you're an F&B brand thinking about marketing strategies and insights into growth, this episode offers a great look at how you could approach some challenges and drive sustainable growth.
In a world of start-ups where innovation takes the limelight, category creating start-ups have caused an uproar. And as fascinating and thrilling as they are, they are riddled with challenges fit just for the strongest to take on. One such category creator is iD Fresh, one of the largest Indian fresh food companies, who has been on a war footing to organise an inordinately unorganised fresh food market consisting of Indian breads and batters.
In the pilot episode of 'The Teaser', we host Rahul Gandhi, Chief Marketing Officer of iD Fresh. Rahul’s stellar career spans the much-coveted IIM-Kozhikode, and over a decade at ITC before changing gears and leading Marketing at iD Fresh. Since he has taken over the reins, he has revolutionised marketing at iD and has led a fast-paced growth for the company from the front.
If you're an F&B brand thinking about marketing strategies and insights into growth, this episode offers a great look at how you could approach some challenges and drive sustainable growth.
Timestamps:
